Purple Printed Sarong

A purple printed sarong is a one-size beach wrap that ties as a skirt, a shawl, or a swimwear cover-up, and AOBA's version is made from viscose rayon and priced at ₹1,199. Viscose rayon breathes better than the polyester used in most budget sarongs, so this piece dries faster after a swim and sits softer against skin that has spent the afternoon in the sun. The purple print runs the full length of the fabric, so no matter how the sarong is knotted, the pattern stays visible instead of bunching up on one side.

AOBA designed this sarong around how beachwear actually gets used. It gets thrown over a bikini for the walk to the water, knotted at the shoulder to turn into a quick dress, or wrapped at the waist for lunch after a swim. One size fits most body types because the fabric is generous enough to wrap fully around the body with room left to knot securely, which removes sizing guesswork from the purchase.

Care is simple. Machine wash the sarong in cold water, rinse it after every swim to clear out chlorine or salt before the colour has a chance to fade, and skip the bleach and the wringing since both stress the rayon fibres over time. Dry it flat in shade rather than direct sun so the purple print holds its depth through repeated washes.

AOBA is the resort and swimwear label that appeared on Shark Tank India Season 3, previously known as Erotissch before its rebrand, and the brand ships pieces like this sarong across India with both prepaid and cash-on-delivery options. Anyone searching for a purple sarong that does more than sit folded in a beach bag will find this one pulls triple duty: a cover-up on the sand, a travel layer for flights, and an easy throw-on dress once the sun sets. The one-size cut and the ₹1,199 price point make it an easy first sarong to add to a beach wardrobe, and the wrap style means it packs flat without creasing.